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Paper Brand Guidelines

Client: Paper, an edtech company that provides unlimited chat-based tutoring for secondary school students across North America. Paper partners with school districts to provide equitable access to tutoring at no cost to students.

Description: As Paper’s senior graphic designer within the marketing department, I was tasked with creating a comprehensive brand guide. In collaboration with different stakeholders, including an external agency who worked on the developing the branding system, I took in all the final assets and created the guide to be used across the whole organization.

Here are some spreads from the guide. It’s available to view in full here.